A Rolex watch in Cordova AK is not just a watch. It’s a status symbol. There are people who spend their life-savings just to strap a Submariner, Daytona, Yachtmaster, or a Presidential in Cordova AK. For some other watch aficionados, buying a Submariner or Presidential or any other Rolex model is a life goal. And there are some people who like to reward themselves with such luxury purchases. In simple words, very few brands are valued as much by their fans as Rolex is in Alaska. Why does the company enjoy such elite status, especially when there are many other comparable or even better luxury watch brands? The reasons being Rolex’s penchant for details, its purpose-built craftsmanship, durability, and vintage value.
Rolex is a consumer product but it’s still not a mass item – that’s strange, especially when considering how popular the brand is. Exclusivity is the biggest reason the brand scores high on people’s minds, and this exclusivity is not because the company makes limited watches but because their watches command prices not within the reach of most consumers.
Also, unlike most other watchmakers, Rolex does not sell a range of other products. It just makes watches (not a lot of them – such as the Submariner, Yachtmaster, and Presidential, to name a few) and is extremely efficient at the task, as a result. Ever since its inception, more than a century ago, the company has been privately-owned and does not publicly trade on stock markets.
Rolex is not as innovative as other watch companies, or brands from other industries. It has, over the years, also seen some heavy competition. In spite of this, the brand is still the epitome of success and personal accomplishment. This is because the company keeps its focus on a few set of products – including the Daytona, Submariner, Yachtmaster, Presidential – that enhance with time but not vary much.
One among Rolex’s major innovations was making a water-resistant watch that could withstand pressure as deep as 330 feet or 100 meters. As a result, the brand is now well-known for its diver timepieces, along with a few competitors. Its diving watches don’t just survive the harsh elements, but also keep perfect time both during ascend and descend. Thereafter, the Swiss watchmaker made some of the greatest mountaineering, aviation and diving watches. The list includes the Explorer and Submariner, and the likes. The Yachtmaster is designed for meeting professional sailors’ requirements. The Presidential is more of a dress watch.
Rolex has managed to hold on to its unfaltering and solid product ownership experience for years. Besides, its timepieces also have the best re-sale values – Submariner, Yachtmaster, Presidential, Daytona, etc. are all popular within the resale market. In fact, the market for its pre-owned or used watches is bigger than its new timepieces in Cordova AK.
Watches have never been investments – most brands tend to depreciate in value with time. Only Rolex, and perhaps a few other luxury watch brands, keep their worth intact. Some models such as Submariner, Yachtmaster, Presidential, Daytona, etc. even appreciate with time, depending on how rare the particular model is. However, not all Rolex timepieces stand the test of time – in terms of their resale price. Generally, the more popular sub-brands such as the Submariner, GMT, Yachtmaster and Daytona don’t plummet in value over time. These are sports watches or timepieces more suited for casual use. The more formal timepieces may not fare as good as the aforementioned models in the second-hand market. The Presidential is perhaps an exception
One among the major reasons why a Rolex watch happens to do well in the used wristwatch market is because the company limits its product portfolio. This makes it easier for consumers to remember and relate to the few models available – such as the Submariner, Yachtmaster, and Presidential. Comparable watch brand Omega too has a decent resale market but it’s not anywhere close because it sells way too many watches.
Vintage Models In Cordova AK
If you’d like to see your watch turn into an investment, then pick your watch wisely. Generally, vintage Rolex watches tend to hold value more. These are watches that were first produced 20 or 30 years ago. The Submariner, Yachtmaster, Presidential, and Daytona make it to this list. Why do these vintage watches sell good? This is because the company is not making the Submariner, Yachtmaster, and Presidential anymore, and the limited supply is not able to keep up with the ever-growing demand. With more people vying for a particular watch, the price is likely to go up. And this appreciation for the Submariner, Yachtmaster, Presidential, and Daytona is likely to ascend further with time, since the number of them available for purchase would likely reduce with time.
Another reason the Submariner, Yachtmaster, Presidential and Daytona sell well is because they’ve seen it all and proved their mettle over time. Consumers already know what the product is and how it managed to stay relevant even after several years. In other words, people wanting to buy a Submariner, Yachtmaster, or Presidential can go through the watch’s complete history and arrive at a well-informed purchase conclusion.
The pre-owned watches are old models as well but they aren’t as old as the vintage Submariner, Yachtmaster, Presidential, or Daytona. As a result, they tend to be much cheaper compared to vintage varieties and the new watches. Generally, first-time buyers or those who’d like to own a Rolex for the least price possible side with such timepieces in Alaska. And since the price isn’t too premium, the target for breaking even on the purchase in the future is much smaller for the owner.
Buying a Rolex can be both a satisfying and exhausting experience in Alaska. The primary reason being Rolex watches are the most faked items in the world (Fake iPhones don’t even come close!). This means there are more fake Rolex watches on the market than the genuine ones. Rolex watches are known for their precision and attention to detail. So if the watch you’re considering doesn’t seem symmetrical or if there’s something even marginally off in the design, chances are it’s a replica.
There are different variants of fake Rolex watches. These differ in terms of their mechanism, and also appearance. Asia makes (not including China) duplicate Rolex with quartz movements. China does a slightly better job at faking by incorporating automatic and mechanical movements. However, the best fake watches come from the land of the original, Switzerland, and the country quite obviously makes some of the most difficult-to-detect fake Rolex timepieces.
Buying a Rolex In Alaska
Buy a Rolex only because you aspire to own one. The aforementioned reasons – such as return on investment, social status, etc. – shouldn’t be the primary factors driving your purchase. You must believe that putting the watch on would provide you a sense of happiness and excitement. If the watch is going to spend its time in a safe, don’t buy the watch.
Before buying, learn what model options you have, and also consider the probabilities of being scammed with fake watches. To make sure, you’re not being cheated, buy the watch from an authorized store. If you’re buying the watch online, research the retail site and its credentials and everything else you could possibly learn about the seller. In case you’re looking for pre-owned watches, buy them from people who trade Rolex watches for a passion and are not making a business out of it. If a seller tells he can get you any possible used or new Rolex watch model you want, then the person is probably not genuine.
But not all such watch traders are fake. There are possibilities a genuine seller may house all possible Rolex watch options. This is because the Swiss watch brand is not a “limited supply” brand. Its factories make 2000 watches every working day. The brand has become exclusive only for its price. Therefore, do your research well.
Keeping A Rolex CleanThe bracelet of your Rolex needs special treatment, as it is prone to scratches. This is particularly true of the Oyster bracelet which showcases polished center links. By polishing the bracelet once every couple of months, you can retain the new appearance of your Rolex for life. You quickly can get rid of the scratches from the refined center links with little initiative and time expended. All you require is a good quality brightening cloth which can be picked from products designed for getting rid of scratches from polished stainless-steel and also gold surface areas. Such a cloth comes soaked in a special fluid meant for polishing. These brightening cloths are inexpensive and can be used numerous times.
Whether you’d like to own a Rolex someday in Cordova AK or would not like to bother spending so much cash on a wrist piece, you cannot deny the fact that Rolex is here to stay. And the major reason why the brand is so coveted because it truly makes some great watches. Therefore, if you have the budget, and also know what model you want and where to look for the same, go ahead and treat yourself.
Other City Posts For Rolex: